tag:blogger.com,1999:blog-8539581256374625880.post8418365194858595482..comments2024-03-29T00:35:40.557-04:00Comments on Author, Jody Hedlund: Marketing 101: Loving & Taking Care of Our ReadersJody Hedlundhttp://www.blogger.com/profile/12424307540530719614noreply@blogger.comBlogger52125tag:blogger.com,1999:blog-8539581256374625880.post-2540137183779510262012-02-24T15:24:05.501-05:002012-02-24T15:24:05.501-05:00You made such great points, Judy. Marketing his/he...You made such great points, Judy. Marketing his/her book may be one of the toughest parts of being a modern author. But with the use of modern age platforms, such as the social media, books or any other goods can gain market value in a very short time.Kevin Beamerhttp://www.bestcontractorleads.com/noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-30464023333827490252011-05-04T07:31:15.345-04:002011-05-04T07:31:15.345-04:00Glad the post got you thinking, Hazel!! Love when ...Glad the post got you thinking, Hazel!! Love when that happens. And thank you for your kind words about my blog! I wish you all the best as you reach out to your readers! :-)Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-29772557038145050302011-05-04T02:28:22.062-04:002011-05-04T02:28:22.062-04:00Stumbled on your comments just at the right time. ...Stumbled on your comments just at the right time. I started my writing on a very supportive website and enjoyed the way people interacted on that. I used to beta read fanfiction for others, they did it for me. It worked. Now I'm out in the wider world of social media and having to market a book I've found all this 'straight out trumpet blowing' very offputting - when I do it and when I see others repeatedly doing it. You've made me realise I have to go back to basics and not be afraid to reach across to other writers and say 'hi there, how are you?'. <br />Your comment about loving your readers is so true. I find doing talks the most satisfying part of all this - you actually get to meet the people you're trying to connect with through your writing. <br />So, lovely blog, and 'hey, how are you?'Hazelnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-28808635099605575812011-05-03T15:11:42.279-04:002011-05-03T15:11:42.279-04:00I hadn't thought of loving my readers as a str...I hadn't thought of loving my readers as a strategy, but I suppose it is, albeit not a deliberate one. I especially like the idea since it moves me away from the kind of promotion that would otherwise feel like nothing more than egotistical horn blowing.<br /><br />For now, my readers are those who read my articles and blog posts, and I'm blessed by and very appreciative of their encouragement and support (including yours, Jody). That kind of friendship just naturally elicits a reciprocal response.Carol J. Garvinhttp://careann.wordpress.comnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-85062919124722235582011-04-30T20:43:49.288-04:002011-04-30T20:43:49.288-04:00Thanks for commenting Rahma! I'm so glad to he...Thanks for commenting Rahma! I'm so glad to hear that my posts resonate! :-)Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-53592681696572525562011-04-30T12:39:18.696-04:002011-04-30T12:39:18.696-04:00I have been following your blog for some time now,...I have been following your blog for some time now, but this is my first comment.<br /><br />I just wanted to say that every time I'm struggling with some aspect of writing and marketing I always seem to find you've addressed it in your latest post in a personable, yet professional way. <br /><br />Thank you so much for showing us how it's done!Rahma Krambohttps://www.blogger.com/profile/03665417367388858304noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-41117626238809809972011-04-30T11:01:13.657-04:002011-04-30T11:01:13.657-04:00Good suggestions, I'm blogging about it tomorr...Good suggestions, I'm blogging about it tomorrow.Passive Guyhttp://www.thepassivevoice.comnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-19634196904008140392011-04-30T10:50:35.141-04:002011-04-30T10:50:35.141-04:00Hi Kristie,
That's a great question! As I star...Hi Kristie,<br />That's a great question! As I stare at my very full in-box this morning, I can completely relate! Every day I struggle to know how much to put toward "marketing" and relating with readers, so that I still have quality time left for my actual writing. I have written a few posts about time management. Probably the one most related is "When Social Media Becomes a Time Suck." <br /><br />I'll definitely save your question and try to address it more fully in a future post! Have a great weekend!Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-36745640181215854512011-04-30T08:31:00.866-04:002011-04-30T08:31:00.866-04:00Love the idea of connecting genuinely with readers...Love the idea of connecting genuinely with readers and potential readers online. I just would love to know how people who do this well, do it without letting the social media part take over their life? Do have any tips about how you are able to balance this? Do you have time management strategies that you use? <br /><br />Thanks for this post, Jody, it is definitely a great perspective.Kristie Jacksonhttp://www.kristieejackson.comnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-53483654107211526242011-04-29T21:32:55.202-04:002011-04-29T21:32:55.202-04:00Thanks for stopping by today, everyone! Appreciate...Thanks for stopping by today, everyone! Appreciate you adding to the discussion!Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-85118820613963552942011-04-29T18:53:52.249-04:002011-04-29T18:53:52.249-04:00I think the best thing about being published will ...I think the best thing about being published will be connecting to my readers. I'm looking forward to making sure I touch their heart - through my books - through my blog and through my interest in them as PEOPLE not just readers.<br />This is a special posting - thanks, Jody.<br />Joyfully working toward those readers of my own.Joy Avery Melvillehttp://www.joyaverymelvillejoyfullyjournaling.comnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-36809429652389915562011-04-29T17:39:09.915-04:002011-04-29T17:39:09.915-04:00YES! You love to read, you love to write, so engag...YES! You love to read, you love to write, so engage those readers. I tell the authors I media train to get out there and talk/type to as many people as possible. Facebook, Twitter, guest blogs, book club sites, bookstores, events such as the Festival of Books here in L.A. this weekend. Share---and enjoy.Vickie Jenkinshttp://www.media-trainer.com/noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-65851185076944178752011-04-27T14:20:50.399-04:002011-04-27T14:20:50.399-04:00I just discovered your blog, Jody, and I must say ...I just discovered your blog, Jody, and I must say it couldn't have been more timely. Soon I'll be self ePublishing my first novel, and so the process of self marketing will begin. I never really thought about "loving" your readers (or "potential" readers as the case may be) in those terms before, but it makes perfect sense. As with any type of marketing, word of mouth is the best advertising.<br /><br />I'm hoping to be creative and do some of the marketing strategies you mentioned, along with some others of my own creation, so I can only hope I don't turn out to be one of the annoying types.<br /><br />Fortunately, I have lots of Facebook friends, a large family, Twitter (kind of new there), and a website, so many of the "necessities" are in place. Now, if I can only avoid the pillory!Lenny Fultzhttp://www.lennyfultz.comnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-69097743684106610702011-04-26T22:03:06.207-04:002011-04-26T22:03:06.207-04:00Hi Kathi! You're so sweet! I'm not sure th...Hi Kathi! You're so sweet! I'm not sure that I'm amazing so much as slightly crazy! :-)<br /><br />No seriously, I really do keep a pretty strict schedule. Or maybe it's just that I'm really self-disciplined and organized with my time. I'm not really sure! But somehow I manage to get done what needs doing!Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-82267034302130154622011-04-26T21:16:39.875-04:002011-04-26T21:16:39.875-04:00I always learn something when I stop by your blog....I always learn something when I stop by your blog. And you're so right. We do need to love those we connect with on our social media sites.<br /><br />I have a question for you. How do you have the time to write wonderful blog posts, books, and be a mother and wife? Do you sleep? Do you have a strict schedule? Okay, that was more than one question, but I have to know how you do it all. You're amazing.Kathi Oram Petersonhttps://www.blogger.com/profile/11959149321213743448noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-88518890283728916722011-04-26T12:49:02.475-04:002011-04-26T12:49:02.475-04:00Exceptional post Jody! Today it is almost imperati...Exceptional post Jody! Today it is almost imperative to be an internet marketer nowadays. You need to know SEO, Social Media marketing, strategy and more. At the very core of every strategy from effectively using twitter to growing your blog it's about community. It's all about being social. If you're someone people want to chat with then you'll continue to grow. If you sound like distant spam it's like a death knell. You plateau.Anonymoushttps://www.blogger.com/profile/01046515540256155412noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-53354304748416903262011-04-26T09:54:25.358-04:002011-04-26T09:54:25.358-04:00Great post, Jody (and thanks for the nice mention)...Great post, Jody (and thanks for the nice mention).<br /><br />When I teach networking I stress that the #1 rule is <i>reciprocity</i>. You don't ask for something for nothing. You provide value to other people first. And that includes your readers. Appreciation of their patronage is a value. <br /><br />I was at a book signing some time ago, sitting next to a NYT bestselling author who seemed like he wanted to be anyplace but there. His line was of modest size (enough, however, for me to keep pilfering). But a few chairs away was a man with a huge line who gave each reader eye contact, a good word, and the occasional laugh. His name was, and still is, Harlan Coben. The results speak for themselves.James Scott Bellhttps://www.blogger.com/profile/00676794013514302359noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-27957207810978154452011-04-26T09:44:31.958-04:002011-04-26T09:44:31.958-04:00Great post Jody and you are the finest example on ...Great post Jody and you are the finest example on here of genuineness. Love the way you gave an excerpt too :)Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-86742265273396315032011-04-26T08:14:56.224-04:002011-04-26T08:14:56.224-04:00I agree completely. If you're not loving your ...I agree completely. If you're not loving your readers, they'll see it. Sure, if you're the best and most author in the world, you can get by with a few personality quirks that some might find off-putting, but in this day and age no new author can take the chance of alienating their audience.Paul Anthony Shortthttps://www.blogger.com/profile/14393249001158230985noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-11431659374755838532011-04-26T05:49:46.417-04:002011-04-26T05:49:46.417-04:00I love your blog and you are so right! Marketing i...I love your blog and you are so right! Marketing is key but you also have to genuinely care about other people. It shows through what you say...Writer Pat Newcombehttps://www.blogger.com/profile/12678017709861817691noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-19463985653041529532011-04-25T20:57:56.136-04:002011-04-25T20:57:56.136-04:00Spot on, Jody! Scripture tells us that if we under...Spot on, Jody! Scripture tells us that if we understand all mysteries (marketing techniques), but have not love (caring about our readers), we are nothing.Susan J. Reinhardthttps://www.blogger.com/profile/07461276857852409546noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-58458520312291925302011-04-25T20:42:52.107-04:002011-04-25T20:42:52.107-04:00I think you are right. I have supported authors b/...I think you are right. I have supported authors b/c I get to know a little about them, love their work, etc. The ones who are real, like you, :) will always get my support. Good post.<br />Blessings,<br />KarenKaren Langehttps://www.blogger.com/profile/18177923284595298347noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-72523854487250627922011-04-25T20:02:47.193-04:002011-04-25T20:02:47.193-04:00Jill asked: But how do you truly love your readers...Jill asked: But how do you truly love your readers?<br /><br />My answer: Jill, thanks for asking tough,thought-provoking questions. Here's the principle I use to the best of my ability: Do unto others as you would have them do unto you. I really think it's about seeing it in a new mindframe--not about what we can get from social media, but what we can give. Sounds trite, I know. But thinking in that way helps me keep it all in perspective.Jody Hedlundhttps://www.blogger.com/profile/12424307540530719614noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-8061837331662040872011-04-25T19:11:51.937-04:002011-04-25T19:11:51.937-04:00Jody, this post resonates deep in my soul. I'v...Jody, this post resonates deep in my soul. I've made so many wonderful friends online and strive to let them know how much they mean to me, but at times I feel like my attempts are lame. Just today I had to apologize to three different people for dropping the ball, and that grieves me terribly.<br /><br />I need to go through your blog archives and brush up on some of your sage counsel because you're a shining example of an author who loves and respects her readers and her writer friends.<br /><br />Wendy's kind words in her comment today were just what I needed to hear. You're both the best!Keli Gwynhttps://www.blogger.com/profile/13236868298400593688noreply@blogger.comtag:blogger.com,1999:blog-8539581256374625880.post-67427430646094853582011-04-25T19:02:56.195-04:002011-04-25T19:02:56.195-04:00Thanks for this Jody. I am stilling trying to figu...Thanks for this Jody. I am stilling trying to figure out how to blog-love my readers. My time to visit their sites has diminished, so I'm going to be reading everything you have to say about it.<br /><br />There's parent conferences, marriage conferences, but what about love-your-reader conferences? I'd be all over that one!Joanne@ Blessed...https://www.blogger.com/profile/07290913410660688626noreply@blogger.com